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Meta ads management: grow on Instagram and Facebook
Instagram and Facebook are among the best ways to reach people who are not looking for you yet but would be interested once they see your product. Success there comes down to two things: the right audience and strong creative.
We keep creative production and ad management in the same team, so the people running your ads also make the visuals and videos in them.
What are Meta ads?
Meta ads are the ads shown on Instagram, Facebook, Messenger and WhatsApp, all managed from one ads manager. You can target by location, age, interest and behaviour. Unlike Google, the user meets your ad while scrolling rather than while searching.
What we do
We build campaigns around your goal: messages, website traffic, form fills, profile visits or sales.
Audience plan
Location, age, interests and lookalike audiences put your ads in front of people who could really become customers. Local businesses lean on tight area targeting.
Creative production
Vertical video, reels and image designs for ads. Where needed we shoot them as part of content production.
Pixel and conversion tracking
With Meta Pixel and conversion events we measure which ad brings messages, calls or sales.
Testing and optimization
We test visuals, copy and audiences, then move budget to the best performing ads.
Ads and organic content together
Ads work better when they point to an account that looks consistent and trustworthy, which is why we usually plan Meta ads alongside social media management. Posts that perform well organically are strong candidates for advertising.
Budget and expectations
You set the budget and pay Meta directly. Starting with a small test budget is the safest way to learn which message works. How much reach or how many messages you get depends on your sector and competition, so we do not promise numbers; we talk with real data after the first weeks. For the search side: Google Ads.
What's included
- Instagram and Facebook ads setup
- Audience and lookalike planning
- Ad visuals, video and copy
- Meta Pixel and conversion tracking
- A/B testing and budget optimization
- WhatsApp and message campaigns
- Monthly results report
How we work
- 01
Goal
We agree what the ads should deliver.
- 02
Creative
We produce visuals and copy.
- 03
Launch
Campaigns go live and collect data.
- 04
Scale
We grow the winning ads.
Who is it for?
- Local businesses such as restaurants, cafés and beauty salons
- Travel and car rental brands with seasonal campaigns
- Businesses that want messages and bookings from Instagram
- Companies launching a new product or location
Frequently asked questions
How does Meta ads management work?
We define the goal and audience, produce the creative, launch the campaign and move budget towards the ads that perform best.
How much budget do I need for Instagram ads?
You can start with a small test budget. We agree a suitable amount in the first call.
Do you produce the ad visuals?
Yes. Our team prepares the visuals, videos and copy, and they go live after your approval.
Who owns the ad account?
The ad account and Pixel are set up in your business account and stay yours.
Related services
Let's talk
We can start with one good idea. The first call is free.
Reach us directly
tarik@takcreative.com